Note that "the mighty" is basically a professional viral marketing company with an eye towards drug ad revenue. That is, they run sort of legitimate content, but I have had email communication with their management chain up to and including their CEO who copped to the fact that they are presently venture capital backed (or were, as of a year and a half ago), with an explicitly targeted end game of running pharmaceutical industry advertising as part of their revenue model.
I am not suggesting that this article is crap, only that we should always question the motivation.
The only reason that I know this is that when the "#medicatedAndMighty" twitter tag had a moment in the sun, it was linked back to The Mighty as its origin, and someone on a different forum made the claim that TheMighty were "pharma shills". I had a hard time believing that, so I followed the thread back to the source, which appeared to be a blogger who claimed to have interviewed the CEO, and the CEO had made a statement to the effect that their end game was monitizing through pharma ads. When I emailed them, I got increasingly corporate sounding (and slightly anxious) replies until ultimately the CEO in question replied to me personally, again attempting to deflect, but when I really pushed on whether or not he had said the things that the blogger attributed to him, he said "That is an accurate statement".
Take that all as you will. Honestly, if they had just openly owned the quote outright, I would have thought "okay, they're a health site and they want to make money through drug ads, whatever". But, the fact that I really had to needle to get an admission of that, made the whole thing feel a bit sketchy to me.
I think that "pharma shills" is a tremendous hyperbolic overstatement of reality, especially given their current content. But, this is very much for-profit clickbait stuff. If it raises awareness of things, great.
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