New University of Michigan Tinnitus Discovery — Signal Timing

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All of us at Tinnitus Quest are thrilled to share that a live Q&A with Jon Pearson and Susan Shore from Auricle is coming up.

The event will happen sometime before the end of October 2025, though the exact date is still to be announced. Soon you will be able to sign up.

As for what to expect, there will be updates on the development of Auricle's device, insights into what the team has been working on, and a look at what lies ahead. There will also be a dedicated portion of the event for audience questions.

This could turn out to be our most popular Q&A yet! How about we try to get over 1,000 people to attend?
Let's hope something actually moves forward, and she won't recycle old stuff.
 
Let's hope something actually moves forward, and she won't recycle old stuff.
No worries about that. We're already looped in, so I can confidently say so. 🙂
 
I'm also cautiously optimistic, as they likely wouldn't be doing this if they didn't have at least some update for the community. However, I believe we shouldn't expect full answers to every question, so we won't be too disappointed if they are still unwilling to give a time frame or other details.
 
No worries about that. We're already looped in, so I can confidently say so. 🙂
Thanks so much to you and @Hazel for staying on top of this. I'm already a monthly donor, and it's the best use of money leaving my account. I felt a bit deflated about the prospects of this treatment, but I know you wouldn't organize anything unless it was worthwhile. Thanks again!
 
Please submit your questions before the live event here:
In that form, it says the event will take place on the 13th of October. Is that just a placeholder, or will that be the actual date of the event?

Either way, I'm really glad you took the time to organize this. I'll be keeping my fingers crossed, even for just a little bit of good news.
 
Oh, this is such amazing news. I was just logging in to express a bit of dismay and lost hope. I'm really happy to see that this is happening. The image of Dr. Shore with someone receiving treatment almost brought me to tears.

I'm cautious, and I'm not going to let myself believe this will be a cure, but I'm hopeful it will ease my never-ending hiss and lower the volume a bit.
Same here. What a pleasant surprise. I can only hope this is a sign of good news about the approval process.

I imagine the top question at the Q&A will be:

WHEN WILL IT BE AVAILABLE?!?!??!
 
I have not forgotten that last year, after their pivotal trial, which left many questions unanswered, Susan Shore and Jon Pearson completely shut down communication with Tinnitus Talk. That is why I find it really strange that, out of nowhere, a Q&A has now been announced.

Susan Shore is almost infamous within our community for giving robotic answers. So this logically leaves only a couple of possibilities for the tone of the upcoming Q&A. Either she will repeat the same points we have already heard countless times, or there is a major announcement on the way.

If it is the latter, I find it odd that Susan would not precede such news with an official public announcement. On the other hand, if Auricle is planning to use the Tinnitus Quest Q&A to reveal something significant, that would mark a major change in their approach, especially considering how they closed the door on us last year.
 
I have not forgotten that last year, after their pivotal trial, which left many questions unanswered, Susan Shore and Jon Pearson completely shut down communication with Tinnitus Talk. That is why I find it really strange that, out of nowhere, a Q&A has now been announced.

Susan Shore is almost infamous within our community for giving robotic answers. So this logically leaves only a couple of possibilities for the tone of the upcoming Q&A. Either she will repeat the same points we have already heard countless times, or there is a major announcement on the way.

If it is the latter, I find it odd that Susan would not precede such news with an official public announcement. On the other hand, if Auricle is planning to use the Tinnitus Quest Q&A to reveal something significant, that would mark a major change in their approach, especially considering how they closed the door on us last year.
They never shut down communication with us behind the scenes. Their decision not to engage with patients publicly at that time has no relevance to the October Q&A and its contents.

This Q&A does represent a significant shift in their approach. It marks a meaningful change in transparency from the company, and we're glad to be at the forefront of that.

You don't need to worry that this will be the same as any of the earlier events.

And let's all remember one thing: it's not common for companies to hold public live Q&A sessions where patients can ask questions directly, especially before a treatment is released. When something like this does happen, it usually signals a desire for transparency, community engagement, or public trust-building. So yes, it's quite exceptional, and gets a thumbs up from us and hopefully from most of you.
In that form, it says the event will take place on the 13th of October. Is that just a placeholder, or will that be the actual date of the event?

Either way, I'm really glad you took the time to organize this. I'll be keeping my fingers crossed, even for just a little bit of good news.
The date is confirmed to be the 13th of October. The event will begin before noon Pacific time. The exact time, along with a sign-up form, will be announced soon.
 

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